Ariat Events 2025 – Where to Find Us

Join us at top events across the country this year! Whether we’re proudly sponsoring major equestrian competitions or showcasing our latest collections at festivals and country fairs, we’d love for you to come and say hello.

We'll be updating this list throughout the year, so be sure to bookmark this page and check back regularly for new events!

Country 2 Country Festival

When: 14th-16th March

Where: London

Ariat has proudly been the ‘Official Footwear and Denim Partner of Country to Country’ since 2019. Come and join us in the Town Square at this year’s C2C at The O2, London 14th to 16th March.

c2c-countrytocountry.com

Fields to Folk

When: 3rd-4th May

Where: Stockport

Ariat is proud to be the Main Stage Sponsor at this year’s Fields to Fork Festival! We are delighted to be partnering with the festival, who share the same values and passion for the outdoors and supporting British Agriculture. Ariat will also be retailing at the festival so you can get yourself festival ready in the best quality footwear and clothing.

fieldstoforkfestival.co.uk

Badminton Horse Trials

When: 7th-11th May

Where: Badminton House, Gloucestershire

Ariat is thrilled to be part of one of the most iconic events in the equestrian calendar! We’re sponsoring the on-site screens and bringing a major stand filled with our latest Western, Country, Denim and Work apparel and footwear. Plus, you’ll be able to see the new Palisade Boot Collection and hear from our team about the new features.

You’ll also find Ariat stocked by our trusted retail partners on-site, including AYR Equestrian, Bredon Hill, Brocklehurst, Elm of Burford, Townfields, and Wychanger.

www.badminton-horse.co.uk

Young Farmers Country Show

When: 17th May

Where: Didcot

oxfordshireyfccountyshow.org.uk

The Royal Bath and West Show

When: 29th-31st May

Where: Shepton Mallet

This year, we’re sponsoring a variety of livestock classes across sheep, cattle, and pigs - along with the prestigious Friday Livestock Championship Classes.

We’ll also be attending the Friday Livestock Hog Roast, celebrating the incredible farmers and producers at the heart of British agriculture.

Come along and experience the best of the countryside, and of course, Ariat’s premium apparel and footwear.

www.bathandwest.com/royal-bath-and-west-show

The Royal Cornwall Show

When: 6th-8th June

Where: Whitecross, Wadebridge

www.royalcornwallshow.org

The Three Counties Show

When: 13th-15th June

Where: Malvern

threecounties.co.uk

Royal Norfolk Show

When: 25th-26th June

Where: Norfolk

royalnorfolkshow.co.uk

The Great Yorkshire Show

When: 8th-11th July

Where: Harrogate

Ariat is proud to be sponsoring the Fashion and Celebrity Chat Show stage at this year’s Great Yorkshire Show.

You’ll also find us at our usual stand, fully stocked with Ariat’s premium collections across Country, Western, Denim and Workwear.

greatyorkshireshow.co.uk

The Royal Welsh Show

When: 21st-24th July

Where: Buith Wells

rwas.wales/royal-welsh

British Country Music Festival

When: 29th-31st August

Where: Blackpool

www.britishcountrymusicfestival.com

Burghley Horse Trials

When: 3-8th September

Where: Peterborough

Ariat is proud to return as a Supporting Sponsor of the Giant Burghley Horse Trials Big Screens - bringing you all the live action, up close and centre stage once again.

While you're soaking up the excitement of the trials, be sure to visit us and shop our latest collections across Country, Western, and Workwear apparel and footwear.

burghley-horse.co.uk

Newbury Show

When: 20th-21st September

Where: Newbury

newburyshowground.co.uk/newbury-show

Forge & Farrier

When: 26th-28th September

Where: warwickshire

www.forgeandfarrier.co.uk

Horsemanship Showcase

When: 27th-30th November

Where: Buckinghamshire

We’re going bigger than ever at this year’s Horsemanship Showcase. Ariat is proud to be the Headline Sponsor, and we’ll be there with a full stand featuring our latest collections in Country, Western, and Workwear apparel and footwear.

Make sure to swing by and join us in the Everything Fun class - it’s set to be one of the highlights of the weekend!

horsemanshipshowcase.com

Why come visit Ariat at an Event?

Being part of these events allows us to connect with the Ariat community in person. Whether you ride, ranch, or just love the lifestyle, there's something for everyone.

Here’s what you can look forward to at an Ariat stand…

  • Talk to our team directly and learn about our quality and technology
  • Meet & greets with brand ambassadors
  • On-site boot fitting (in our Work, Western and Country categories)
  • Boot branding at selected shows, please keep an eye on our social media

Come and experience Ariat like never before. Our team can’t wait to meet you!

Want to know if Ariat will be at your favourite event? Follow us on Instagram for the latest updates.